The School of Business and Communication Arts’ Academic Service Center held a digital marketing training course for the marketing department staff of Phayao Ram Hospital on 20 May 2023 at Phayao Ram Hospital, Phayao Province. This course aims to prepare the team with knowledge of marketing communication, market evaluation, communication skills, and internal communication within the organization, which should be utilized for further organizational development. The course focuses on Marketing Content Strategies with human-centric and data analytics concepts. Vice Dean for Corporate Relations and Global Engagement, Dr. Tanyatip Kharuhayothin, gave the opening remarks for this training course. Mr. Kamolpong Rattanasanguanwong, the director of the Digital Marketing program, was the speaker for the discussion.